Standing With The One’s Who’ve Helped Build & Shape Our Communities

At LOVING, we’ve always believed that our company is only as strong as the people who make it thrive. The people who show up before sunrise. The ones who pour themselves into their work with pride. The ones chasing opportunity and trying to build something better for the next generation.

In recent months, many of our Hispanic and Latino TEAM members, families, and friends have been deeply shaken by I.C.E. activity in the Charlotte area. Regardless of their legal status, many hardworking, fully documented individuals have found themselves stereotyped, isolated, or treated with suspicion simply because of their nationality or the color of their skin. That fear reaches beyond the workplace and into their homes. It affects spouses and children, and disrupts the rhythm of an entire community.

This is not a political issue for us. This is a people issue.

Why the “Immigrants Make America Great” Initiative Exists

LOVING created the “Immigrants Make America Great” initiative for one reason: to stand beside our immigrant TEAM members and community in a tangible, meaningful way. These are individuals who came to the United States the right way. They work hard. They contribute. They lead. They build. And they deserve to feel safe, supported, and seen.

To do that, we designed and released the “Immigrants Make America Great” hat — a simple product with a powerful purpose. Every hat represents both solidarity and support. Every purchase helps fund relief for TEAM members and families experiencing hardship due to fear-driven disruptions in their lives.

And the response has been overwhelming.

More Than $20,000 Raised — And Counting

Because of the generosity of customers, partners, friends, and even total strangers, we have already raised over $20,000 to directly support affected immigrant families.

This support goes toward things like:

  • Emergency financial assistance

  • Relief for workers facing unexpected income gaps

  • Essential items for households navigating fear-related disruptions

These families didn’t ask for sympathy. They asked for stability, fairness, and the chance to work without being judged by a stereotype. Through this initiative, we have been able to remind them that they do not stand alone.

A Message to Our Immigrant TEAM Members

To every immigrant who helps make LOVING what it is:
You matter.
You are valued.
You are seen.
And you make America — and our company — stronger.

Your courage, your character, and your contribution deserve honor, not suspicion. We will continue to show up for you the way you always show up for us.

How You Can Support the Movement

If you’d like to stand with our TEAM members and their families, you can purchase the “Immigrants Make America Great” hat individually or in bulk. Each hat helps expand our relief fund and provides immediate support to families who need it most. For bulk orders, you can even add your own custom logo to the hat.

Hats can be purchased here: https://thelovingcompanies.com/imag

Whether it’s one hat or one hundred, your purchase does more than make a statement — it makes an IMPACT!

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